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Cross-platform technology in use at Home of Apps

Bastian Noffer
04 February 2025
The Home of Apps logo and 3 iPhones below it showing 2 shopping apps and the Home of Apps homepage.

๐Ÿš€ A look behind the scenes of Home of Apps โ€“ How we developed a powerful mobile app for Shopify owners using.NET MAUI

Our previous posts about the technology behind Home of Apps were really well received โ€“ so it's time for another update! Today, we'll take a closer look at the mobile app that makes our product possible.

The technology

As a small, agile team, efficiency and scalability are essential for us. Developing and maintaining separate iOS and Android apps was therefore not an option โ€“ instead, we consistently rely on a powerful cross-platform technology.

The choice was easy: with almost 20 years of experience in C# and many years of app development with Xamarin.Forms โ€“ including for the real hypermarket chain (or, more recently, my real) โ€“ switching to its successor, .NET MAUI, was the logical step for me.

Since .NET 8.0, MAUI has matured into a truly stable and future-proof platform that is ideally suited for our white-label app concept. As an integral part of.NET, MAUI is maintained in the long term โ€“ a crucial factor for a scalable and sustainable solution like Home of Apps.

The challenge

A key technical issue was the navigation within the app: MAUI is based on the shell concept, which is optimized for static app structures. Our challenge was to develop a dynamic menu structure that is fed directly from the Shopify backend of the respective store.

The result? Our white-label app now pulls 90% of its content from the connected Shopify store. Only the home page, which Shopify doesn't provide, comes from our own cloud platform.

Another important point: data protection. Our app communicates directly with Shopify โ€“ our cloud platform is not involved. This means that we do not collect any customer data. What users view or buy remains exclusively with the store owner โ€“ a decisive advantage for retailers who are concerned about data protection.

Fast customization & scaling

A major advantage of MAUI is its ease of customization:

โœ… Themes enable quick color changes for individual branding

โœ… SVG-based icon generation allows flexible customization of app icon & splash screen

โœ… Fastlane & automation ensure efficient processes โ€“ changes and new apps can be implemented in no time

This combination allows us to publish a completely personalized mobile app within a few days. The only remaining bottleneck? The review process in the app stores. ๐Ÿ˜‰

๐Ÿ”น Curious? Want to learn more about Home of Apps or book a demo? Then check out the first comment!

๐ŸŽ Special Deal: Currently, the first month of Home of Apps is free when you book a demo โ€“ but only for a short time! ๐Ÿš€

This post was originally published on LinkedIn.